Style

Typography

We use typography to help convey our brand's voice as a company, and establishes clarity for our customers data, while also emphasizing clear call-to-actions in our product to help them make our customers experience more productive.

Fonts

We have chosen both Lato and Roboto as our brand/product fonts. These typefaces not only have open-source licenses, which allow us to eliminate the cost of licensing fees, but they also provide us both sophisticated fonts. Please refer to the established guidelines for styling in our CRM product.

Lato is our global font. Unless defined the default will always be 'Lato' 400.

Body and caption font. Will always be defined when used.

Font Sizes

Rather than px we will be using the rem unit. This references the pages root font size and eliminates cascade issues. The minimum font size should never be smaller than 10px.

Conversion chart

Screen Shot 2018-06-01 at 2.32.22 PM

This needs review

h1 {
    font-size: 1.8rem;
    line-height: 1.45rem;
    padding-top: 0.379rem;
    margin-bottom: 0.345rem;
}

h2 {
    font-size: 1.7rem;
    line-height: 1.75rem;
    padding-top: 0.542rem;
    margin-bottom: 0.333rem;
}

h3 {
    font-size: 1.4rem;
    line-height: 1.05rem;
    padding-top: 0.200rem;
    margin-bottom: 0.850rem;
}

h4 {
    font-size: 1.2rem;
    line-height: 1.24rem;
    padding-top: 0.294rem;
    margin-bottom: 0.941rem;
}

p {
    font-size: 1.00rem;
    line-height: 1.50rem;
    padding-top: 0.429rem;
    margin-bottom: 1.07rem;
}

Font Weights

Font weights are a crucial component of NeonCRM. They help establish clear hierarchy and groups of content. Font weights ensure that content and headings are balanced and logical. Bold font weights are useful for emphasizing titles or context-specific keywords in the description text on whichever page they are``` needed. Regular font weights can be used as headers as well, starting with the h4 style (specified in the living style guide) up to h1.

 

Lato and Roboto provide a variance of weights that can give you the flexibility to make our content more meaningful. However, we have chosen to stick with the Bold and Regular weights for each font.

Lato 400

Lato 700

Roboto 700

Roboto 400

Created with Sketch. Body Default Body Small Body Small Disabled Heading Large Heading Medium Heading Small Heading Label Data Entry Header Large The quick brown fox jumps over the lazy dog. The quick brown fox jumps over the lazy dog. The quick brown fox jumps over the lazy dog. Button The quick brown fox jumps over the lazy dog. The quick brown fox jumps over the lazy dog. The quick brown fox jumps over the lazy dog. The quick brown fox jumps over the lazy dog. The quick brown fox jumps over the lazy dog. THE QUICK BROWN FOX JUMPS OVER THE LAZY DOG . Data Entry Header Medium THE QUICK BROWN FOX JUMPS OVER THE LAZY DOG. Data Entry Nav Header THE QUICK BROWN FOX JUMPS OVER THE LAZY DOG . Body Small Error Link Base The quick brown fox jumps over the lazy dog. The quick brown fox jumps over the lazy dog. Input Label The quick brown fox jumps over the lazy dog. Dropdown Label The quick brown fox jumps over the lazy dog. Input The quick brown fox jumps over the lazy dog. Input Label Small THE QUICK BROWN FOX JUMPS OVER THE LAZY DOG. General Data Entry Header The quick brown fox jumps over the lazy dog. Table Content The quick brown fox jumps over the lazy dog. Table TYPOGRAPHY Aa LATO Aa ROBOTO TINY FAR FAR AWAY, BEHIND THE WORD MOUNTAINS, FAR FROM THE COUNTRIES VOKALIA AND CONSONANTIA, THERE LIVE THE BLIND TEXTS. SEPARATED FAR FAR AWAY, BEHIND THE WORD MOUNTAINS, FAR FROM THE COUNTRIES VOKALIA AND CONSONANTIA, THERE LIVE THE BLIND TEXTS. SEPARATED THEY INPUTS This is the 6th level headline It is the same size as the caption and can be used for footnotes and whatnot. BODY This is the 5th level headline It is the same size as the body text H3 LARGE This is a 3rd level headline This is mostly related to less important parts of a section H2 This is the 2nd level headline This introduces the major sections of a page H1 This is the 1st level headline This should only be placed once on a page Bullet List • Lorem ipsum dolor sit amet, consetetur sadipscing elitr. • Sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam. • Erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea. • Rebum. Stet clita kasd gubergren, no sea takimata sanctus est Lorem ipsum. • Dolor sit amet. Lorem ipsum dolor sit amet, consetetur sadipscing elitr. Numbered List 1. Lorem ipsum dolor sit amet, consetetur sadipscing elitr. 2. Sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam. 3. Erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea. 4. Rebum. Stet clita kasd gubergren, no sea takimata sanctus est Lorem ipsum. 5. Dolor sit amet. Lorem ipsum dolor sit amet, consetetur sadipscing elitr. Paragraph Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea rebum. Stet clita kasd gubergren, no sea takimata sanctus est Lorem ipsum dolor sit amet. Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea rebum. Stet clita kasd gubergren, no sea takimata sanctus est Lorem ipsum dolor sit amet. Consultations Bullet List • Lorem ipsum dolor sit amet, consetetur sadipscing elitr. • Sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam. • Erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea. • Rebum. Stet clita kasd gubergren, no sea takimata sanctus est Lorem ipsum. • Dolor sit amet. Lorem ipsum dolor sit amet, consetetur sadipscing elitr. Numbered List 1. Lorem ipsum dolor sit amet, consetetur sadipscing elitr. 2. Sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam. 3. Erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea. 4. Rebum. Stet clita kasd gubergren, no sea takimata sanctus est Lorem ipsum. 5. Dolor sit amet. Lorem ipsum dolor sit amet, consetetur sadipscing elitr. Paragraph Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea rebum. Stet clita kasd gubergren, no sea takimata sanctus est Lorem ipsum dolor sit amet. Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea rebum. Stet clita kasd gubergren, no sea takimata sanctus est Lorem ipsum dolor sit amet. Copy Text